Uber Reserve lets you book your ride up to 30 days in advance. So, we encouraged customers to book their getaway rides and plan their family escape for the holidays ahead of time.
Ahead of Thanksgiving, we launched a branded entertainment campaign positioning Uber Reserve as the perfect getaway car for when you know family time will drag on too long.
Agency Johannes Leonardo
Chief Creative Officer Julia Neumann
Group Creative Director Zoe Kessler
Creative Director Jim Robbins
Creative Lead Marjorie Vardo
Art Director Anna Cevallos
Copywriter Paula Gete-Alonso
Design Lead Charles Watlington
Designer Isobel Connelley
Designer Sarah Fitzgerald